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F8- what do you really need to know?
My colleague Olly Wilton, just put together this comprehensive summary of F8 and was happy to share. Launching their mobile app ad network. Similar to the Twitter/ mo-pub alliance (theres is called...
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Three unexpected Twitter insights
It has already been almost year spent at Twitter in the revenue team. One thing I certainly enjoy about the job is that I keep discovering new ways clients are leveraging the platform. I recently lead...
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You have the tools to inspire the world
This TedX talk by Zach King expresses very well what I love about the Internet and technology. Aside form the Jedi Kittens it is the tools that are transforming every industry and give us the...
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This is how to plan for the moment
From the Oreo dunk in the dark to British Airways #Lookup Live campaigns look seamless across devices, perfectly integrated in the moment, contextually relevant and of course therefore extremely...
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#CannesLions 2014
I am approaching my Cannes Lions wrap up a bit differently this year. Firstly, because I am still skeptical that [as epic as it is] the Volvo trucks epic split has been “realise sans trucages” as they...
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A year in the life of @TwitterAU
In July 2013, I was part of the start up team @TwitterAU. Just a year later I am heading @TwitterNY as the lead for international development for Twitter Amplify. Here are the tweets of of the year...
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#AskHillary
There is a song saying that the only advise for the future is to wear sunscreen. Hillary Clinton stopped by Twitter HQ for a Q&A yesterday. Her advice is to put some moisturizer. And a lot of it! I...
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This is New York
mariesornin having fun on 10th ave #Highline #nyc https://t.co/Y04BG0DnW4 — Oli Vidinovski (@ovidinovski) August 30, 2014 Filed under: Life corner Tagged: fun, Highline, New York City, NYC,...
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TVxTwitter- #MIPCOM2014 keynote
For those who missed it, here is the Twitter global TV team keynote at MIPCOM Marie SorninFiled under: Expertise, Motion picture Tagged: ad:tech, advertising agency, advterising, branded content,...
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Is it the packaging or the content that really matters?
Ever since my presentation at MIPCOM, the comments I get about the presentation are firstly about The DRESS, and secondly about the presentation. Head of @TwitterAmplify @mariesornin "Amplify is a...
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The results are in….
Thanks to the participants of my little experiment. I am please to announce that in the case of the MIPCOM presentation, the package was not a distraction from the content. - 83% of the responses...
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One way ticket
** For Australians citizens mostly ** I have already written a blog titled “How to make it in America”, this post is about the preparation you need before buying a one way ticket to the US. I have been...
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This is what I do
Some good work started in Australia in 2013 that I am now continuing internationally from New York with @TwitterAmplify Marie SorninFiled under: Case studies, Motion picture Tagged: Amplify, awards,...
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#JeSuisCharlie
A ecouter (apologies for my english speaking subscribers, this is speech is in french only) Philippe Val, co-fondateur de l’hebdomadaire satirique ému aux larmes dit tres justement “On vient...
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A different type of chaos
As I enter my first winter in New York, Juno, the historic blizzard is bringing Chaos to the city. The irony is that I am looking at this dangerous mess on the TV screen of my air conditioned hotel...
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Travel roulette. What happens when you mix vacation ideas & technology?
WARNING: This post is participative and interactive. To enjoy it fully, please download the periscope app from the link below https://www.periscope.tv/ Then, follow @mariesornin. Now you are ready. A...
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Do you believe in magic?
Do you believe in magic? I do. Actually, I believe in the magical power of technology. Something quite extraordinary happened to me today. As I was getting on the NYC subway, I hear this guy playing...
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Planning your next holiday? Stop
May & June, are approaching with their long weekends. If you are planning a gateway, stop. Read this. There is enough amazing technology to replace the hassle of planning a holiday by spontaneous...
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Day 1 with the Apple Watch
Everyone is wondering if the Apple Watch is worth buying. There are way enough reviews about it to help you make a decision. I bought the Apple Watch because I wanted to experience wearable. This post...
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Week 3 with the #AppleWatch
Wearing the #AppleWatch is now part of my daily routine. After 3 weeks of wearing it, I am starting to have a better picture of its value. Here is the change of behavior since my last post. I wear it...
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